This Saturday is Small Business Saturday! A day to celebrate and support the small businesses that make our communities so special. Why not show some love for your favorite local businesses by shopping small this weekend? You can find some great deals and help keep your community thriving. Not sure where to start? Check out this list of small businesses in your area that could use your support.
What is Small Business Saturday?
Small Business Saturday is a day dedicated to supporting small businesses and celebrating the entrepreneurial spirit. Started in 2010 by American Express, Small Business, Saturday is held on the Saturday after Thanksgiving each year.
Small Business Saturday is celebrated on November 26 this year. On this day, shoppers are encouraged to patronize small businesses in their communities. By shopping at small businesses, shoppers can help boost the local economy and show support for their favorite shops and restaurants.
Small Business Saturday is a great opportunity to discover new businesses in your community and to show your support for the hard-working entrepreneurs who own them. So get out there and shop small on November 26th!
The History of Small Business Saturday
The history of Small Business Saturday is a bit unclear, but the consensus is that it started in 2010. This was during the Great Recession, and many small businesses were struggling to keep their doors open. American Express came up with the idea and created a marketing campaign around it.
The first official Small Business Saturday was on November 27th, 2010. Since then, it has become an annual event that takes place on the Saturday after Thanksgiving. Every year, American Express encourages consumers to shop at small businesses on this day. Many local governments and chambers of commerce also promote Small Business Saturday in their communities.
According to a survey conducted by American Express, 79% of consumers are aware of Small Business Saturday. In 2017, over 112 million people shopped at small businesses on this day. This spending amounted to an estimated 17.8 billion dollars!
Small Business Saturday is a great way to support the mom-and-pop shops in your community. It’s also a great way to get some unique holiday gifts! So make sure to head out and shop small this holiday season!
Why Shop Small on Small Business Saturday?
Small businesses are the backbone of the American economy, and Small Business Saturday is a day to celebrate and support them. Shopping small on Small Business Saturday is a great way to show your support for small businesses and help keep them thriving.
Here are some of the top reasons to shop small on Small Business Saturday:
1. You’re supporting your local economy.
When you shop at a small business, you’re supporting your local economy and helping to create jobs. Small businesses are also more likely to reinvest their profits back into the community, so you’re helping to make your community stronger.
2. You’re getting better customer service.
Small businesses typically offer better customer service than big businesses because they have a vested interest in keeping their customers happy. They know that if they don’t treat you right, you can always take your business elsewhere.
3. You’re helping to preserve competition.
If we all shop at big box stores and online retailers, it will eventually put small businesses out of business. When there’s less competition, prices go up and we all end up paying more for goods and services. By shopping small, we help preserve competition and keep prices down for everyone.
How to Shop Small on Small Business Saturday
Small Business Saturday is a day dedicated to supporting small businesses and celebrating the community they create. Small Business Saturday is celebrated on November 26 this year. Here are some ways you can shop small and support your local community on this special day:
1. Shop at locally owned businesses.
2. Make a point to buy items from small businesses that you normally wouldn’t purchase from big box stores.
3. Avoid chain restaurants and instead opt for lunch or dinner at a family-owned eatery.
4. Shop online from small businesses based in your town or city.
5. Give handmade gifts from local artisans rather than items mass-produced by large companies.
6. Purchase a gift card or certificate to use later at a small business you love.
7. Tell your friends and family about your favorite small businesses and why you choose to shop there – word of mouth is essential for these types of establishments!
What are the Best Deals on Small Business Saturday?
Small Business Saturday is a day to support the small businesses that make our communities unique. Here are some of the best deals you can find:
-Your local coffee shop may offer a buy-one, get-one-free deal on coffee or pastries.
-The bookstore down the street may offer a 20% discount on all purchases.
-The new restaurant in town may offer a free appetizer with the purchase of an entree.
These are just a few examples of the great deals you can find on Small Business Saturday. So get out there and support your favorite small businesses!
Conclusion
Small Business Saturday is a great way to support the businesses that make our communities vibrant and unique. By shopping small and local, we can keep more of our hard-earned money in our own pockets and help boost the local economy. So get out there this Saturday, November 26th and show your favorite small businesses some love!
By shopping small and supporting local businesses this holiday season, we can all help make a difference in our communities!
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